Commercialism

Valentine’s Day: Southeast Asians are spending more

Southeast Asians are spending more on Valentine’s Day, with new research confirming that the most romantic day of the year is becoming increasingly commercialised.The 2019 Mastercard Love Index released yesterday reveals that Asia Pacific leads the world when it comes to growth in sentimental spending for Valentine’s Day. Compared to 2016, Asians spent 33 percent more on their loved one in 2018 – with the overall number of transactions up by 37 percent.

14 February 2019
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