E-Commerce

E-commerce is gaining traction in Southeast Asia

In recent years, online shopping has been gaining traction in the Southeast Asian region as consumers become more tech-savvy. The growing smartphone and internet penetration rate in the region has driven the rise of digital shoppers. Virtual stores are becoming more popular particularly amongst youngsters who prefer to shop online due to its affordability, variety and convenience.

16 September 2017
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Indonesia, pacing towards a digitalised economy

Indonesia’s e-commerce market is targeted to grow from 19 billion dollars in 2016 to 130 billion dollars in 2020, according to data obtained from Indonesia’s ICT (Information and Communications Technology) Ministry. This puts Indonesia ahead in terms of digital economy growth against its other ASEAN counterparts – with a year-on-year growth of 51 percent. Indonesia’s growing digital economy is riding on its fast-growing usage of smartphones – which amounted to 71 million users in 2016.

14 September 2017
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