Tigers once roamed wild and free across the jungles of the world. As apex predators, life was good. Fast forward to today and most of us already know that tigers around the globe are being threatened by an even deadlier predator – humans.

Hunted by poachers for their skulls and tails, and almost every other body part in between, tigers are amongst the most threatened wildlife on earth. Killed for use in traditional medicine, folk remedies, as jewellery parts, and for their pelts mostly as luxury decor, only six out of the original nine sub-species of tigers have survived till today.

One of the best things about Southeast Asia is that it’s home to lush, green rainforests and extremely diverse wildlife. This is probably one of the many reasons why – according to the World Travel and Tourism Council (WTTC) – over one hundred million tourists flocked to the region in 2016. However, as more and more tourists arrive, opportunists are taking advantage of this growth to prop up shady businesses that seek to cash in on the growing demand for wildlife tourism.